Welcome to Hobbes Notes

Thank you for signing up to Hobbes.

This is the first email in our weekly newsletter, where I'll share our journey: the problem we're tackling, our design principles, technical challenges, mockups, roadmap, and progress updates.

When it comes to building a company, there are two approaches: stealth mode or building in public. Thanks to advice from friends (shoutout to Jason & Rohit!), I've chosen to build Hobbes mostly in public, keeping our progress and choices transparent.

Why build in public? The harsh truth is that 9 out of 10 startups fail, and consumer-focused companies face even tougher odds. The main reason is that they fail to create something people want. There is a very high probability that Hobbes will fail. But I believe that sharing our plans early and often, gathering your feedback, and iterating accordingly will increase our chances of success.

If you enjoy these updates and know others who might appreciate a behind-the-scenes look at building a consumer product, including product and tech deep dives, I’d love it if you shared with them.

Thank you for being part of this journey. Let’s go!